Year 2003. Wife has just got a a
lovely provogue shirt for me. worth some 1300 buks. Next day, i bought a
Parker pen- worth some 300 bucks.
Note- that time Parker pen was
imported as an SKU and marketed by the BK Modi Group( Luxor India). So,
there was no customer helpline, no contact details, no nothing. Then,
something drastic happened. THE PEN LEAKED. And it soiled my shirt
pocket completely. Now, it was not the consumer-anger in me that got the
best of me, but it was the shower of gaalis- that ' i was sure to
expect from my wife...that spurred me into action.
Within 2
hours, i dashed off mails to Parker pens worldwide- every single email
id i could find on the net. Simple rant: Do you think Indians are fools?
Do you think you can market substandard products? Do you think you are
still the world's number one pen brand??
Sent the mails and had a chilled beer at my office bar.
Within 2 hours.....it was about 5pm...i got a call from Singapore. Parker Pens worldwide- Asia Chief.
Can
you believe, he chatted with me for almost 20 minutes. Assured me of
the best possible quality. Support. And also compensation.
Next day, i got a call from Usha Modi- from the BK Modi Group.(Luxor was handling the marketing part in India)
I was compensated for my shirt worth 1300. i was given a upgraded version of a lovely parker pen.
And..within 72 hours......i was again made to believe that Parker Pens- is sure the number one.
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